Agora PC Course Buyers
Aged 40+ with a keen interest in developing their PC knowledge and skills
- Media:
- Postal
- Type:
- B2C
- Universe:
- The Windows Adviser 70,301 - PC Knowledge for Seniors 65,565
- Coverage:
- UK
Agora Publications are specialist publishers in PC continuity products for the consumer market. This extremely high quality database consists of subscribers and buyers to two of Agora’s continuity loose-leaf products:
The Windows Adviser (70,301 contacts) Aimed at the over 40’s, helps PC enthusiasts solve their Windows hardware and software problems.
PC Knowledge for Seniors (65,565) Aimed at over 50’s looking to improve their IT skills, enables users to get more out of their PC with its jargon-free copy and step-by-step instructions covering areas from how to get online to simple tips for digital photography.
Subscribers to these products pay £140 per year to receive a loose-leaf plus regular update service.
The profile is 90% male, aged over 40 years. These mail order responsive subscribers have been recruited by direct marketing, inserts and online.
Selections can be made across the Masterfile or by individual publication.